A logo is one of the most important things to consider when building a new business. It is as important as any other aspect of your business because the logo tells the customers about your brand. It is a brand’s identity marker. No matter what you do in the business sector, you will need to design your own logo. But what if you do not know how to design one? You do not need to worry because there are several ways of designing a unique and better logo for your brand. One of these is crowdsourcing.
Additionally, if you are a designer and do not find any clients for your logo design, crowdsourcing can be a better source of earning money. There are several online sites that give you an opportunity to find potential clients for your logo design. For instance, 99designs, DesignCrowd, and Crowdspring are some of the platforms that allow designers to earn money by selling their logos to clients.
How does crowdsourcing work?
If a company needs a design for its brand, it will post the description and details about the logo. The information may include the introduction of the company, its audience, and the logo preference of the company. The information is for the designers, so they can make a better and more appropriate logo for the company. Furthermore, the information will inform the designers about the company’s requirements so that they can work in accordance with them.
The ball is in the court of the designer. They design a logo according to the description given by the client. Once the logo is finished, it is submitted to the client. The designer can submit multiple designs, which depend on the platforms. There will be different designers on the platform, and each will send their own to a client. Now it is up to the client to select the one that best suits them. The designer that wins the competition will need to send their design, and the client will pay accordingly.
However, before the designer receives the payment, the crowdsourcing platform takes a commission from it. The commission may vary from platform to platform, but usually it is between 10% and 40%. The commission fee is enough for the platform to manage to host the project.
How much can a designer earn from crowdsourcing?
The earning depends on different factors, for instance, how skilled a designer is, what is his or her experience, how complex the project is, how much the client wants to pay, and the type of project. However, there are some known numbers that tell you how much a normal designer can earn through crowdsourcing.
Some designers will charge you based on how many hours they work. It varies from $50 to $100 per hour, and it also depends on the skills of the designer. The more skilled the designer is, the higher their charges will be. Additionally, there are some designers that have a fixed rate. However, the rate depends on the client’s budget and the complexity of the project. There are some designers that charge from several hundred to several thousand per project.
So these are a few ways through which a designer can earn a handsome amount of money. Crowdsourcing is one of the most effective ways of earning money for designers. However, keep in mind that there are several thousand different designers on these platforms. So you need to have high skills and experience in order to beat them in the race.
